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The listed price, property photography, the property description, and property videography are all key elements of a property listing. Only by optimising these key elements are we able to maximise our chances of achieving the best price for our home! Click the sections below to explore each element in more detail.

Pricing

The listed price is undoubtedly the single most important element of a property listing. Pricing, specifically determining the value of our home and our listed price is indeed a vast but vital topic to cover. Ultimately, almost everything comes down to price, and so it’s crucial that we understand how to price our home appropriately if we are wanting to achieve the best price. And so, I have broken down the topic of pricing into several key discussions.

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Property Photography

Photos are the most important ingredient of a property listing (after price). Here I discuss how we can arrange our photos and create shots for our listing that enhance the appeal of our home for eye-catching and attention-grabbing imagery!

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Property Description

The property description is an important ingredient of a property listing. Here I discuss how we can craft attention-grabbing descriptions that will place our listing and our home in a stronger competitive position for the buyers’ attention and engagement!

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Property Videography

A video is an important ingredient of a property listing, arguably more effective at showcasing one’s home and stimulating buyer attention, interest and engagement than photos and words alone; yet is underutilised and underappreciated by many and seldom incorporated in listings. Here I discuss the reasons why incorporating a video in our listing can place our home in a stronger competitive position over competing listings and properties that do not include videos.

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